behind the scenes
The Front Row range was born behind the scenes at top fashion shows around the world, where Charles and the Creative Team work tirelessly to create the best in new hair design. Experience the fast-paced fashion world for yourself as we take you backstage into the world of Front Row.
Charles and the Creative Team
Get to know the team who developed the Front Row range.
Erdem
We’ve partnered up with hot new designer Erdem Moralioglu, meet him here.
backstage pass
Sneak past security and take a peek at our exclusive London Fashion Week backstage footage.
style inspiration
Front Row is all about experimentation. Just like the designs on the catwalk, we don’t want to tell you how to look, just give you the tools to express your own unique style. Get started with the styles below.